The Travel Bootcamp

x Melbourne

When

Saturday 29 April, 8am till 6pm
Networking drinks hosted by OLYMPUS from 6pm till 9pm
plus optional attendance to The Travel Bootcamp instameet, on Sunday 30 April from 9am till 12pm

Where

Crown Towers, Melbourne

What you’ll learn

Sit down with travel experts Lauren Bath, Georgia Rickard and Liz Carlson for an intensive day of travel education, covering the following topics:

The basics

How to build your Instagram following and blog community

How to build your reputation as a bona fide travel journalist

What a pitch actually looks like (complete with real-life samples)

How to pitch travel ideas, and who to pitch to

Monetising 101: how to earn money from your travel Instagram account, blog and articles

Working with editors: the difference between traditional media and digital media

How to brand and present yourself to industry

How (and where) to network (complete with real life examples)

How (and how much) the industry pays (complete with a guide to industry rates)

The ins and outs of travel industry etiquette

A guide to press trips, famils and sponsored travel – what to expect (and what to ask for)

The pros and cons of quitting your day job to travel

Advanced methods

The tricks to optimising your media kit

How to build your dream press trip

Beyond industry rates: how to put a price tag on unique work opportunities

The ethics of influencing and journalism (and the differences between the two)

Key industry insiders to target

Working with tourism boards: who to speak to and how to do it

Managing your contact book

Dealing with editors and clients in the real world

How to establish long-term partnerships and collaborations

Working with agencies and negotiating/securing representation

Beyond the platform: thinking long-term about your brand and audience

The ins and outs of affiliate marketing and passive income

And more vital tips and tricks you’ll need if you’re serious about creating a career in travel.

Read more on our FAQs page.

Details

Course includes morning tea, lunch, afternoon tea, evening networking event and take-home starter-kit

Optional extra attendance on Sunday 30 April, for Instameet workshop

Discounted hotel accommodation available for delegates.

Regular Admission: $495

Buy Ticket

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